Once on Twitter, you’ll discover there are natural-born leaders like Guy Kawasaki or Aloha Arleen, who explode the twittosphere with insightful tweets, innovative links, and maybe an inspiration or two. They may not be Hollywood elite like Ashton Kutcher or Oprah, so what makes their twitter profiles so appealing? These peeps are at the top of their game with the social media know-how and magnetic personalities that could charm the rattle off a snake. Why so popular? In addition to sprinkling twitter with just the right mix of informative links, twitter leaders like Guy Kawasaki have earned a following of over 150,000 and a Google page rank of “6” not just because of his popularity, but because he’s harnessed the revolutionary power of twitter in unique and innovative ways. From offering helpful tips, to responding personally to individual tweeters, and passing along current news stories, trends, and social media hot topics, Kawasaki gives his followers a reason to return and retweet again and again.
Speaking of Hollywood elite, there are insurmountable quantities of twittizens, who live only to follow twitter stars like Kutcher, Britney Spears, Paris Hilton, P Diddy, or self-proclaimed shoe salesman, Kevin Spacey. While it’s sometimes cool to keep up with our favorite celebrities, there are diehard twitter groupies who merely exist to follow, respond, and retweet celebrity posts because that’s what brings them closer (in their mind’s eye, at least) to the stars they adore. Now, there’s nothing wrong with trying to communicate with celebrities on twitter as long as it doesn’t turn into a stalking habit.
Some individuals follow rising movers and shakers like Richard Darell (aka. Minervity), Peter Santilli, Gina LaGuardia, and others because they’re trying to get a sense of the twitter climate; and what works best in terms of attracting quality followers. Sometimes, a little patience and observation pay off in the long run, so being a twitter follower isn’t always the worst position to inhabit.
Get out of the Way!
Onto the next segment of this post… This is for those who purely exist on twitter to make life for everyone else on the twittosphere miserable. This applies to all the spammers, stalkers, haters, posers, and so-called twittizens, who want you to “subscribe” to see their “naughty” photos. No, I am not interested in how many nude photographs you can take of yourself in one setting. I am not slightly moved by the motivation of increasing my followers by 39,000 with a click of a button; and no, I don’t want to hear your hate speech about why one culture is better than another.
The most important thing to remember on twitter is that we all share a social society of real people — who have real lives, real families, real experiences, and real professions. While most of us our simply trying to earn a little recognition, perhaps even more extended goals of achieving a respectable network of professionals and/or friends, the last thing we want on twitter is someone who’ll spam us to death with sales gimmicks. Live and let live…or take the lead, follow, or get out of the way!
How are you harnessing the power of twitter?
CarolAnnB – Social Media Sorceress